# Сопутствующие статьи по теме Narrative

Новостной центр HTX предлагает последние статьи и углубленный анализ по "Narrative", охватывающие рыночные тренды, новости проектов, развитие технологий и политику регулирования в криптоиндустрии.

Overnight, Crypto Moguls Were Severely Mocked by 'Vanity Fair'

Crypto industry leaders, including Cathie Wood (ARK Invest), Olaf Carlson-Wee (Polychain), and Michael Novogratz (Galaxy Digital), faced widespread mockery after a Vanity Fair cover story portrayed them in an unflattering light. The article, titled “Crypto’s True Believers Demand to Be Taken Seriously,” depicted the billionaires as eccentric and out-of-touch—highlighting their interests in alien life, extreme survivalism, and going barefoot, while questioning their influence on global power structures. Industry insiders criticized the piece for reinforcing negative perceptions. A former fashion photographer noted the deliberately demeaning composition of the photos, such as camera angles that diminished Wood’s stature and shadowy, unflattering shots of Novogratz. The coverage was seen as a deliberate attempt to ridicule the crypto elite rather than engage with the industry seriously. The incident sparked broader reflection: some argued that seeking validation from traditional media contradicts crypto’s original anti-establishment ethos. As one founder noted, “We weren’t built for Vanity Fair or Forbes. We were built to rebel against everything they represent.” The episode underscores the tension between crypto’s growing political influence and its struggle for cultural legitimacy.

marsbit03/18 11:27

Overnight, Crypto Moguls Were Severely Mocked by 'Vanity Fair'

marsbit03/18 11:27

Tokens Not Selling? 90% of Crypto Projects Overlook Investor Relations

The article argues that effective Investor Relations (IR) is a critical yet often neglected function for crypto projects, with 90% failing at it and struggling to sell their tokens. Good IR acts as a bridge between a project and the market, broadening the buyer base and improving holder quality. The core of a successful IR strategy is distribution: maximizing the number of target investors who know about the token and converting them into buyers. The two primary buyer types are active crypto funds (requiring clear narratives and data for value reassessment) and large strategic institutions (requiring a long B2B sales cycle). The author emphasizes the necessity of proactively controlling the project's narrative with honesty and context, rather than remaining silent. A major tactical error is poor planning for token unlocks; teams should start 30-50 weeks in advance to manage supply and demand. Data is presented as the best ally for building a compelling story, providing context and comparisons for investors. The author contends that crypto IR should not be a dry, compliance-driven task but an engaging, interactive process similar to modern marketing. To lower the barrier to entry, projects must provide ample public data and research, making it easier for funds to conduct due diligence. Furthermore, the article highlights the power of on-chain data for deep investor analysis and argues that greater transparency, not less, actually expands the market by reducing uncertainty. Success should be measured by improvements in investor base quality and breadth—such as growth in target investors and holder diversification—rather than just token price. The future of IR is envisioned as dynamic, multimedia-rich, and proactive, leveraging the inherent transparency of crypto to build a larger, more engaged investor community.

marsbit03/17 13:39

Tokens Not Selling? 90% of Crypto Projects Overlook Investor Relations

marsbit03/17 13:39

Only xxx Can Save the Crypto World? Let 'Lobster' Play Prediction Markets

This article discusses recent hot topics in the crypto community, as shared by influencers on X (formerly Twitter). Key points include: - Debate around an AI arbitrage bot allegedly earning $98K on Polymarket using Claude. Skeptics point to potential survivorship bias, liquidity constraints, and the rapid decay of alpha once strategies are public. - A resource sharing over 11,000 high-quality image generation prompts for Nano Banana Pro. - Commentary on Venus Protocol, highlighting its vulnerability to repeated exploits, with a linked analysis of how to profit from a recent attack. - A controversial opinion piece by influencer @BTCdayu arguing that only Sam Bankman-Fried (SBF) can "save crypto." The author claims that despite SBF's crimes and 25-year sentence, his genius is needed to address current industry crises: VC-backed altcoins scamming users, Bitcoin miners pivoting to AI, broken tokenomics, and a lack of new narratives. SBF's background at Jane Street, his innovative FTX trading system, and his early bets on AI (like Anthropic) are cited as reasons he could drive integration between AI and crypto, potentially pushing BTC to $1 million. This sparked heated discussion, with replies noting the improbability of a pardon, SBF's likely shift to AI, and that this nostalgia reflects a bygone era of "capital, narrative, and runaway imagination." The article concludes with links to the news outlet's social channels. All content is presented as personal opinion and not investment advice.

比推03/17 00:39

Only xxx Can Save the Crypto World? Let 'Lobster' Play Prediction Markets

比推03/17 00:39

The RWA Narrative Is So Strong, So Why Are All RWA Tokens Falling? I Think the Logic Was Flawed from the Start

Despite the strong RWA (Real World Assets) narrative, with on-chain government bonds exceeding $4B+ and major institutions like BlackRock and Franklin Templeton entering the space, the tokens of RWA projects have been declining significantly. The author argues that the core issue lies in flawed token economic models. Many RWA projects fall into a "death spiral": users deposit assets to earn RWA yields and receive token rewards, but then sell the tokens, causing prices to drop. This happens because tokens are used as subsidies rather than value carriers. Users don’t need to hold tokens to access RWA yields, creating constant sell pressure with no buy-side demand. The solution is to focus on sourcing high-quality RWA assets that offer attractive APY, consensus (market recognition), stability, and security. Token utility should be redesigned to grant holders exclusive access to premium assets, higher yields, or priority allocations. This creates real demand for the token. The author emphasizes that success will come from building solid asset foundations first, letting user demand support the token—not the other way around.

marsbit03/16 03:15

The RWA Narrative Is So Strong, So Why Are All RWA Tokens Falling? I Think the Logic Was Flawed from the Start

marsbit03/16 03:15

The Fall of Crypto Actually Has Little to Do with Scamming Retail Investors

The decline of Crypto is not primarily due to "scamming retail investors," but stems from deeper structural issues, according to a seasoned Crypto OG. Key problems include: 1. **Misunderstanding of Bitcoin’s Whitepaper**: The core concept is not "decentralization" (a term absent in the whitepaper) but "distributed trust architecture" — eliminating the need for trusted third parties. Many projects fail to achieve even basic distributed systems while overusing decentralized rhetoric. 2. **Loss of Incremental Users**: Grand narratives (Web3, Metaverse, GameFi, etc.) have oversold the technology’s capabilities, leading to repeated user disappointment and eroded trust. The market now suffers from a lack of new participants. 3. **Erosion of Community Belief**: Many communities engage in "narrative engineering" — using complex jargon to attract new users while insiders anticipate selling at peaks. This creates a cycle of hype, pump, and dump, damaging overall market credibility. 4. **Premature Financialization**: Crypto prioritized token launches and financialization before establishing robust infrastructure or mature applications. This led to overvaluation and repeated failures when technology couldn’t support inflated prices. 5. **Shift in Attention**: Human attention is moving from social and community interactions (like Telegram and Discord) toward AI-driven engagement. As an attention-dependent market, Crypto is naturally declining as interest wanes. The OG concludes that while Crypto isn’t dead, its current narrative has ended. The real tragedy is exhausting two decades of storytelling in just three years, before the underlying technology was ready. Scams are inevitable in markets, but the absence of new believers is fatal.

比推03/12 18:31

The Fall of Crypto Actually Has Little to Do with Scamming Retail Investors

比推03/12 18:31

Web3 Teams, Stop Wasting Your Marketing Budget on Platform X

Web3 marketing teams are wasting budgets on ineffective X platform campaigns, as traditional promotion strategies have become obsolete. The classic model—announcement, followed by coordinated KOL posts, and then community discussion—no longer works due to X's new partnership disclosure rules, which make paid promotions obvious to users. This triggers ad avoidance instead of organic engagement. X rewards drama, memes, and debates, not formal announcements. Using Starknet's recent strkBTC campaign as a case study, the author notes that their promotional efforts resulted in low organic mentions and engagement. The solution is to flip the strategy: start by creating narrative tension through debates and comparisons (e.g., "Ethereum L2 vs. Bitcoin L2"), encourage community-generated content, and only then release the official announcement. The goal is to dominate conversations, not just broadcast messages. For developer outreach, building ecosystem prestige and showcasing success stories is more effective than announcement-led campaigns. The key takeaway: marketing must prioritize sparking discussion rather than controlling the message.

marsbit03/12 13:54

Web3 Teams, Stop Wasting Your Marketing Budget on Platform X

marsbit03/12 13:54

Web3 Teams, Stop Wasting Your Marketing Budget on Platform X

Web3 marketing teams are wasting budgets on ineffective X platform campaigns, as traditional promotion strategies have become obsolete. The classic model—announcement, followed by coordinated KOL posts—fails due to new paid partnership disclosures that make ads obvious, reducing engagement. X’s algorithm prioritizes drama, memes, and debates over formal announcements. Using Starknet’s recent strkBTC campaign as a case study, the author notes its low organic reach: only 100+ independent posts about Starknet exceeded 10 likes in February. Instead of sparking discussion, paid KOL promotions are easily identified and ignored. The solution is to flip the strategy: start by building narrative momentum through controversial topics (e.g., “Ethereum L2 vs. Bitcoin L2”), encourage creator debates and community content, and only then issue the announcement. For developer outreach, focus on building ecosystem prestige rather than direct promotion. The key is to create talk-worthy moments, not just distribute news.

Odaily星球日报03/12 13:54

Web3 Teams, Stop Wasting Your Marketing Budget on Platform X

Odaily星球日报03/12 13:54

Knowledge Arbitrage is Dead, Long Live the Narrator

The article argues that in the age of information abundance, traditional "knowledge arbitrage"—profiting from access, translation, synthesis, or authority over information—is dead. AI's ability to instantly generate vast amounts of content has made explicit, easily codified knowledge a cheap commodity, often just noise. This creates a paradox: more information leads to shallower understanding, denser content to shorter memory, and richer explanations to scarcer meaning. The author posits that we now live in a "narrative economy." In this "post-scarcity" world, the only remaining true leverage is narrative. Narrative is not merely storytelling; it is the fundamental mechanism for constructing meaning, order, and belief amidst chaos. It determines what gets seen, trusted, acted upon, and remembered. The piece outlines how AI has dismantled the four pillars of knowledge arbitrage (access, translation, synthesis, and authority) and concludes that while knowledge套利 is dead, the power of narrative is eternal and is the critical lever for creators and entrepreneurs in the AI era.

marsbit03/06 09:23

Knowledge Arbitrage is Dead, Long Live the Narrator

marsbit03/06 09:23

Solana Foundation President Lily Liu Says 'Don't Waste Time with Crypto'—Is the Crypto Industry Really Dead?

Lily Liu, President of the Solana Foundation, sparked controversy by echoing a statement from OpenClaw founder Peter Steinberger: "don't waste time with crypto." Steinberger’s remark was a direct response to ongoing harassment from crypto speculators who promoted a fraudulent token falsely tied to his project, causing significant financial losses for investors. His frustration is aimed at the predatory and scam-prone aspects of the industry rather than the technology itself. Liu’s repetition of the statement, however, was met with criticism and confusion, given her leadership role in a major blockchain foundation. Many interpreted it as a negative signal toward the crypto industry’s current state, though others suggested it might be ironic commentary on its speculative excesses. The incident reflects broader trends: talent and capital are shifting toward AI, which is seen as being in a value-creation phase with clearer opportunities. However, the crypto market has historically absorbed capital and attention when other tech sectors mature and returns diminish. The current downturn is part of a natural cycle, and the industry’s long-term viability will depend on what remains after speculative projects are filtered out.

marsbit02/28 12:32

Solana Foundation President Lily Liu Says 'Don't Waste Time with Crypto'—Is the Crypto Industry Really Dead?

marsbit02/28 12:32

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