Bankless | Hyperliquid's Epic Battle in 2025, Can It Hold Its Ground in 2026?
Hyperliquid dominated the perpetual futures exchange landscape in 2025, rising from a major airdrop in late 2024 to become the fourth-largest crypto ecosystem by revenue, earning over $650 million and at one point capturing 70% of all perp trading volume. Its success was driven by a crypto-native strategy, including quickly listing trending tokens like TRUMP, the launch of its HyperEVM smart contract layer, and key integrations with major wallets like Phantom and MetaMask via its builder codes program. However, facing rising competition from platforms like Aster and Lighter, along with an automatic deleveraging (ADL) event and team token unlocks in Q4, Hyperliquid’s market share fell to around 17% by year-end. The question for 2026 is whether it can maintain its lead through organic growth and decentralization as the perp market grows more competitive.
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