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How Twitter Creates 'Fake Traffic'

This article investigates the perceived "fake traffic" on X (formerly Twitter) by comparing engagement metrics. It notes a significant discrepancy: a Binance YouTube video with 1.22 million subscribers received only 160k views, while a tweet from an account with 250k followers garnered 517k views. The core explanation is X's method of counting "impressions." A view is counted each time a tweet appears on a user's screen, even if they scroll past it without engaging. This applies to the timeline, search results, and profile views, with multiple appearances from the same user also counted. This system prioritizes measuring exposure over genuine interaction (likes, replies), a practice also used by Threads and TikTok, unlike YouTube's stricter 30-second watch time requirement. The article suggests this approach, implemented by Elon Musk to publicly display view counts, aims for maximum visibility rather than deep engagement. However, to counter potential low-quality content, X uses its "Creator Ads Revenue Sharing" program as a truer measure of influence. Payouts are based on verified user interactions (likes, replies from Premium subscribers) and content type, not just raw view counts. Additional features like "Bangers," which highlights high-engagement tweets, further help identify genuinely valuable content. The conclusion frames high view counts as a starting point for creators, emphasizing that bravery in self-expression is the first step, but real success and monetization come from fostering authentic engagement.

marsbit12/23 01:16

How Twitter Creates 'Fake Traffic'

marsbit12/23 01:16

Gold and Silver Have Gone Crazy: Is Bitcoin 'Lagging Behind' or Building Momentum During Christmas Week?

During the Christmas week, global markets have seen a surge in safe-haven assets like gold and silver, which hit new all-time highs amid a weaker dollar and falling Treasury yields. In contrast, Bitcoin has remained stagnant, trading within a narrow range of $88,000–$89,000, failing to ride the macro tailwinds. The article questions whether Bitcoin is experiencing a "Santa Rally"—a seasonal uptrend often seen in traditional markets—or is instead consolidating for a potential move. Market analysts point to a cautious macro environment, with investors awaiting key U.S. economic data, including Q3 GDP and unemployment figures, to gauge the Federal Reserve’s policy direction. This uncertainty has led to risk-off sentiment, with capital flowing out of Bitcoin and Ethereum ETFs while seeing minor inflows into altcoins like XRP and Solana. Technically, Bitcoin is in a consolidation phase, with key resistance between $93,000–$95,000. A major $24 billion options expiration on Friday adds to near-term volatility, with bulls targeting $100,000 and bears defending $85,000. Analysts from CF Benchmarks and others describe the current behavior as digestion of prior gains rather than preparation for a new rally. Historical data shows mixed Christmas-week performance for Bitcoin, with an average gain of 7.9% since 2011. Overall, Bitcoin’s current stance reflects its perception as a risk asset amid broader market caution. The outcome depends less on seasonal trends and more on whether institutional capital returns at these levels. Until then, range-bound trading is likely to continue.

比推12/23 00:39

Gold and Silver Have Gone Crazy: Is Bitcoin 'Lagging Behind' or Building Momentum During Christmas Week?

比推12/23 00:39

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