Mask Network Research：新社交范式——从web2围墙花园到web3公民广场

巴比特Published on 2022-11-15Last updated on 2022-11-15

Abstract

马斯克收购twitter的背后诉求，为什么去中心化社交网络代表必然趋势？

马斯克收购twitter的背后诉求，为什么去中心化社交网络代表必然趋势？

编者按：

过去几十年里，互联网是一片新大陆，而这些巨头像是东印度公司，到了新大陆一看到处都是数字农奴，他们可以为所欲为。Web3 使我们有能力在赛博空间重燃雅典荣光:一个拥有货币(Bitcoin)、治理系统(Ethereum)、金融系统 (DeFi)、娱乐系统(GameFi/NFT)、协议化的公民广场(Social Protocol)的自由市场；我们已经在货币、治理系统、金融系统、和娱乐系统中看到了大量的成功案例，而公民广场作为不可或缺的一部分，必将在未来带来波澜壮阔的演进和发展。

我们很荣幸分享Mask Network旗下生态投资基金Bonfire Union的web3 社交专题研报，这是我们在看到的最好的web3社交研报之一。

由于研报过长（共57页），我们提炼了其中的精华带给大家：

1. 我们回溯了从上世纪六十年代至今的互联网历史，仔细探究了从阿帕网的诞生直至互联网走进千家万户的过程，现如今web2.0的互联网为了解决web1.0互联网产生的部分问题，已经从一个协议主导的世界变成了一个中心化平台控制一切的世界。用历史的眼光重新思考互联网的发展趋势，这也是为什么我们坚信去中心化社交网络的出现是发展的必然趋势的原因

2. 基于区块链的社交协议与应用解构了过去的社交应用，过去用来装载用户数据的应用陶罐被打碎成细小模块，这些模块重新由统一的账户系统串联，成为新的基于区块链的社交生态。由web3协议支持的社交网络，并允许更多协议访问的开放API在未来将如实现商业价值

3. 我们在持续强调Web3的可组合性，那么基于区块链的社交协议生态应该是这样的：

人本质是需要社交的，在web2的世界中，社交被誉为互联网皇冠上的明珠，而社交赛道一定将在web3出现千亿美金级别的公司。社交延伸出的机会几乎是过去的重现，这将带来巨大的投资和创业机会。

以下为研报全文：

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