MEXC COO Vugar Usi on Navigating Crypto’s 2026 Reset: Why Retail-First Exchanges Are Winning
MEXC COO Vugar Usi, speaking at the CoinGecko Meetup #33, discussed why retail-focused cryptocurrency exchanges are gaining traction despite increasing institutional involvement. Despite Bitcoin's decline from its October 2025 peak of $126,000 to below $69,000, Usi emphasized the importance of retail traders in navigating market volatility. He highlighted two major shifts: broader regulatory and institutional acceptance of crypto, and the evolution of exchanges into multi-functional "super apps."
With over 90% of its 40 million users being retail traders—unlike competitors where 80% of volume is institutional—MEXC leverages its zero-fee model across 3,000+ listings, tokenized equities, and precious metals. Usi described this as a "sweet spot" between beginner platforms and decentralized exchanges. He stressed that trading volume, not just user numbers, indicates real success.
Looking ahead to 2026, MEXC plans to enhance user protection measures, maintain its zero-fee structure, and continue supporting retail traders, expressing long-term confidence in Bitcoin and strategic opportunities at current market levels.
TheNewsCrypto02/09 10:50