Artículos Relacionados con Commerce

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A 10,000-Word Exploration of Stablecoin Payments: How Crypto Cards Connect Digital Assets with Global Commerce

"Stablecoin-Powered Crypto Cards: Connecting Digital Assets to Global Commerce" The crypto card market, enabling users to spend stablecoins and cryptocurrencies at traditional merchants, is one of the fastest-growing segments in digital payments. Transaction volume has surged from ~$100 million monthly in early 2023 to over $1.5 billion by late 2025, with a 106% CAGR, rivaling P2P stablecoin transfers. The infrastructure stack consists of three layers: payment networks (Visa dominates with ~90% of on-chain volume), card program managers/issuers, and consumer-facing products. A key development is the rise of full-stack issuers like Rain and Reap, which bypass traditional banks to capture more value per transaction. Geographically, the opportunity is concentrated where stablecoins solve real problems: India (massive crypto inflows but a large banking gap) and Argentina (high USDC adoption for inflation hedging). In developed markets, the focus is on serving differentiated, high-value user groups. Key drivers include: - **Exchanges & DeFi Protocols:** Using cards as a user acquisition tool, subsidizing rewards to drive platform engagement and profitable balances. - **Wallets:** Boosting Average Revenue Per User (ARPU) through transaction fees and creating ecosystem lock-in via native stablecoins (e.g., MetaMask's mUSD, Phantom's CASH). - **Emerging Market FinTechs:** Providing "last-mile" access to digital dollars for users facing hyperinflation and poor banking infrastructure. The future lies not at the point-of-sale but in back-end settlement. Crypto cards represent a fusion:银行卡 provide universal acceptance; stablecoins provide cross-border value storage. While direct merchant acceptance of stablecoins faces significant adoption hurdles due to entrenched card network effects, crypto cards serve as the crucial bridge, making them foundational infrastructure for the next phase of stablecoin adoption.

marsbit01/20 07:35

A 10,000-Word Exploration of Stablecoin Payments: How Crypto Cards Connect Digital Assets with Global Commerce

marsbit01/20 07:35

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