Wall Street Giant Citi Launches Bitcoin (BTC)! Its Launch Is Scheduled for 2026!

cryptonews.ruPublished on 2026-08-18Last updated on 2026-08-18

Abstract

U.S. banking giant Citi has announced new details of its plan to offer digital asset custody services, targeting a launch by late 2026, starting with Bitcoin (BTC). The initiative, called Custody+, aims to merge traditional asset custody with digital asset custody under a single platform. This integrated infrastructure is designed to allow institutional clients to manage both their traditional financial and cryptocurrency holdings seamlessly. Bitcoin's selection as the first supported asset highlights its priority in Citi's institutional crypto strategy, with plans to potentially add other digital assets later. The platform also intends to support 24/7 digital asset market trading, providing investors with a unified ecosystem for all their assets.

Citi, one of the leading U.S. banks, has shared new details regarding its previously announced plan to provide digital asset custody services.

The bank stated it plans to launch its new service by the end of 2026, starting with bitcoin.

The new digital asset strategy of Citi, the Wall Street giant, revolves around the Custody+ platform. According to the statement, the bank plans to combine its traditional asset custody services with digital asset custody solutions under one roof.

The goal is to enable institutional clients to manage their traditional financial assets and cryptocurrency assets through a more integrated custody infrastructure.

It Will All Start with Bitcoin!

The choice of bitcoin as the first digital asset highlights the priority position of bitcoin in the bank's approach to the institutional cryptocurrency market. The bank states that other digital assets may be added to the platform at later stages of the service's development.

It is also reported that the new Custody+ platform is planned to be developed to accommodate both traditional asset custody services and 24/7 digital asset market trading. Thus, Citi aims to provide institutional investors with the ability to manage both traditional and digital assets within the same custody ecosystem.

*This is not investment advice.

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Related Questions

QWhich Wall Street giant announced plans to launch Bitcoin services?

ACiti, one of the leading US banks and a Wall Street giant.

QWhen does Citi plan to launch its new digital asset service?

ACiti plans to launch the service by the end of 2026.

QWhat will be the first digital asset offered under Citi's new service?

ABitcoin (BTC) will be the first digital asset offered.

QWhat is the name of the new platform Citi is focusing its digital asset strategy on?

AThe new platform is called Custody+.

QWhat is a key goal of Citi's Custody+ platform for institutional clients?

AA key goal is to allow institutional clients to manage both their traditional financial assets and crypto assets through a more integrated custody infrastructure within a single ecosystem.

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1.9k Total ViewsPublished 2025.05.13Updated 2025.05.13

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