Павел Дуров переосмыслил NFT и ждет возрождение тренда

cryptonews.ruPublished on 2025-02-27Last updated on 2025-08-28

Основатель одного из самых популярных мессенджеров в мире Телеграм, Павел Дуров, ждет возвращения тренда на невзаимозаменяемые токены (NFT). По его словам, компания переосмыслила привычный формат

Поводом для такого заявления стал удачный обмен цифровых подарков Телеграм на автомобиль Porsche 911 GT3 RS.

Речь идет об обмене, который провел создатель проекта Major. Его в сети знают под псевдонимом Roxman. В своем Телеграм-канале он рассказал об удачной сделке. Бизнесмену удалось обменять коллекцию цифровых подарков социальной сети, купленную за 3 880 «звездочек» (~$57) на авто, стоимостью $350 000.

«Вот доказательство ценности подарков Телеграм. Я верил в них с самого начала», — пишет Roxman.

По словам автора поста, покупатель сам предложил ему обменять цифровые подарки Телеграм на авто.

Важно понимать, что не все подарки в Телеграм являются невзаимозаменяемыми токенами.

  • Обычные подарки — это цифровые анимации внутри мессенджера. Некоторые из них можно «распаковать» в стикеры или эмодзи, которые остаются у получателя. Они покупаются за «звезды» — внутреннюю валюту Телеграм — и остаются в приложении. Их можно сравнить с виртуальными открытками.
  • Коллекционные подарки — особый тип, который можно «апгрейдить» за звезды. В этом случае подарок получает уникальные характеристики, фиксируется в блокчейне TON и становится полноценным NFT, доступным для передачи и продажи на маркетплейсах.

Периодически Телеграм проводит акции и раздает подарки бесплатно.

NFT были в тренде в 2021 году. В моменте за некоторые невзаимозаменяемые токены инвесторы платили миллионы долларов. Со временем интерес к NFT угас. На момент написания обзора, рынок невзаимозаменяемых токенов, судя по данным торгового объема, стагнирует. Возможно, Павел Дуров и его Телеграм-подарки помогут возродить тренд.

Торговый объем NFT. Источник: The Block

Напомним, ранее редакция BeInCrypto писала о том, как и почему случился NFT-бум в СНГ: от цифрового искусства до токенизации недвижимости.

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