Japanese 'Strategy' to Invest $135 Million in Launching Bitcoin Treasury in the US

cryptonews.ruPublished on 2026-08-18Last updated on 2026-08-18

Abstract

Japanese investment firm Metaplanet, often called the "Japanese MicroStrategy," announced it will invest 2,100 bitcoins (approx. $132M) and $2.5M to launch a crypto treasury subsidiary in the US. The deal is with NASDAQ-listed company Super League (SLE), which will be renamed Superplanet and become a Metaplanet subsidiary, with Metaplanet owning roughly 95% of its shares. Superplanet's stock will continue trading on NASDAQ and list on the Tokyo Stock Exchange. Metaplanet, which adopted a Bitcoin accumulation strategy similar to MicroStrategy's in April 2024, now holds 43,000 BTC (approx. $2.7B), making it the third-largest public holder of Bitcoin. Despite an average Bitcoin purchase price of around $105,000—above the current ~$63,000 price—the company has not sold any Bitcoin this year. For the first half of 2026, Metaplanet reported a loss of $1.1M, though this outperformed losses reported by other major crypto treasury firms. The company also maintains a profitable legacy hotel business. Metaplanet highlighted that Superplanet will offer US investors exposure to Bitcoin alongside its existing gaming media content operations. Following the news, Super League's stock surged 70%.

Metaplanet, known as the 'Japanese Strategy', announced that it will invest 2,100 bitcoins (approximately $132 million) and $2.5 million to launch a crypto treasury in the United States. The deal will be conducted with NASDAQ-listed company Super League (SLE), which will be converted into a subsidiary of Metaplanet and renamed Superplanet.

As a result of the deal, Metaplanet will own about 95% of the shares in the new project. Superplanet shares will continue to trade on NASDAQ and will be listed on the Tokyo Stock Exchange (TSE).

Metaplanet, which in April 2024 adopted the bitcoin accumulation strategy of Michael Saylor's Strategy, has accumulated 43,000 $BTC (roughly $2.7 billion at current rates) to date. It ranks third among the largest public holders of the first cryptocurrency.

But the Japanese company is not just focused on crypto reserves. According to its report for the first half of 2026, its hotel business, which it operated even before accumulating cryptocurrency, has consistently shown good performance. This year, Metaplanet has not sold a single bitcoin, although its average purchase price for the coins is about $105,000, which is 37% above the current price of around $63,000.

For the first half of 2026, Metaplanet recorded a loss of $1.1 million. Nevertheless, this is the best performance among the top 3 'crypto treasuries': Strategy had a quarterly loss of $8.2 billion, and Twenty One Capital had a loss of $400 million.

In the announcement about launching its American 'subsidiary', Metaplanet emphasized that this provides new opportunities for American investors, as Superplanet will retain its existing business in gaming media content alongside its bitcoins. Shares of what is still Super League soared 70% on the news.

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Related Questions

QHow much is Metaplanet investing to launch its Bitcoin treasury in the US, and in what form?

AMetaplanet is investing approximately $135 million. Specifically, this includes 2,100 bitcoins (worth about $132 million) and $2.5 million in cash.

QWhich NASDAQ-listed company is Metaplanet partnering with for its US Bitcoin treasury venture, and what will it be renamed?

AMetaplanet is partnering with the NASDAQ-listed company Super League (SLE). It will be converted into a Metaplanet subsidiary and renamed Superplanet.

QWhat is the total amount of Bitcoin Metaplanet holds according to the article, and what is its ranking among public holders?

AMetaplanet holds 43,000 bitcoins, worth approximately $2.7 billion at the current rate. It ranks as the third-largest public holder of Bitcoin.

QDespite being known for its Bitcoin strategy, what other business does Metaplanet operate, and how is it performing?

AMetaplanet also operates a hotel business. According to its report for the first half of 2026, this business continued to show stable and good performance.

QHow did the financial results of Metaplanet for the first half of 2026 compare to other top 'crypto treasuries' like Strategy?

AMetaplanet reported a loss of $1.1 million for the first half of 2026. While a loss, this was better than other top holders: Strategy had a quarterly loss of $8.2 billion, and Twenty One Capital had a $400 million loss.

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