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01/24 05:46

Etherealize Launches Institution-Focused Ethereum Marketing Firm to Educate Wall Street on Blockchai

Etherealize, an Ethereum marketing firm backed by the Ethereum Foundation and co-founder Vitalik Buterin, has launched with the aim of educating institutions on the blockchain and its token Ether (ETH). The company is offering a "product suite" for institutions to tokenize real-world assets on Ethereum, similar to how BlackRock, Franklin Templeton and Guggenheim already have. Etherealize co-founder Grant Hummer said the company is looking to address the lack of institutional education that he noticed following the US spot ETF launches. The launch is seen as "perfect timing" to pitch the bull case for the blockchain to Wall Street with US President Donald Trump now in office, according to Ethereum educator Anthony Sassano.

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