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Crypto Concerns Force Beckham-Backed Health Company To Stop Buying Bitcoin

Nasdaq-listed Prenetics, a health sciences company backed by David Beckham, has halted its daily Bitcoin purchases as of December 4, 2025, citing concerns over crypto market conditions. The company will retain its existing holdings of approximately 510 BTC but will not allocate further capital to Bitcoin accumulation. This decision follows a period of market weakness and comes after Prenetics raised $48 million in equity to support its rapidly growing consumer health brand, IM8. The brand has achieved over $100 million in annualized recurring revenue and is projected to generate $180–200 million in fiscal 2026. Management aims to prioritize business expansion and protect shareholder value while maintaining exposure to potential crypto gains through its current Bitcoin reserve.

bitcoinist01/01 08:14

Crypto Concerns Force Beckham-Backed Health Company To Stop Buying Bitcoin

bitcoinist01/01 08:14

Prenetics Halts Bitcoin Accumulation Strategy Amid Market Slump

Prenetics, a health science company co-founded by David Beckham, has halted its Bitcoin accumulation strategy due to the recent cryptocurrency market slump. The company had initially planned to use part of a $48 million funding round to purchase Bitcoin, following a strategy inspired by Michael Saylor. However, due to market volatility and declining prices, Prenetics officially stopped buying Bitcoin on December 4. Instead, the company is redirecting all capital toward its core consumer health brand, IM8, which focuses on nutrition supplements, gut health, and immune support. Launched less than 12 months ago, IM8 has already achieved over $120 million in annual recurring revenue. CEO Danny Yeung highlighted significant growth, with Q3 revenue up 568% year-over-year to $23.6 million. Prenetics will retain its existing holdings of 514 BTC, valued at approximately $45 million, but will not allocate any additional capital for future Bitcoin purchases.

TheNewsCrypto12/31 10:36

Prenetics Halts Bitcoin Accumulation Strategy Amid Market Slump

TheNewsCrypto12/31 10:36

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