Polymarket has signed an exclusive multi-year partnership with Major League Soccer (MLS), becoming its official prediction market partner. This collaboration allows fans to engage with MLS through on-chain prediction markets tied to matches, season outcomes, and league milestones. MLS aims to attract younger, tech-savvy audiences by offering interactive engagement rather than traditional betting. Polymarket, which positions itself as an information market rather than a gambling platform, gains mainstream credibility and expands its reach into sports. The deal reflects a broader trend of Web3 integration in sports and may influence future regulatory clarity for prediction markets in the U.S.

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