5 张漫画,带你秒懂 Solana ID

链捕手Publicado em 2024-08-30Última atualização em 2024-08-30

原文标题:Solana ID is attracting eyeballs this month

作者:James Hanley

编译:深潮 TechFlow

Solana ID 本月吸引了大量关注。

虽然一些团队专注于游戏以及 memecoins,@solanaidentity 正在解决一个截然不同的问题:目前 Web2 的广告模型。

在这块白板上,我将为大家讲解:

  • Web2 广告模型

  • 加密创始人面临的挑战

  • Solana ID 如何造福建设者和用户

了解当前的 Web2 广告模型

我们每天都在使用 Facebook、Google 和 TikTok 等平台。

当我们使用这些平台时,它们会收集大量我们的数据并出售给广告商。

这意味着这些平台——而不是我们——从我们的数据变现中获益。

我们是为他人获利的产品。

但如果我们自己掌握自己数据的控制权呢?

加密团队在获取真实用户方面面临困难

加密行业的团队创造了很多酷炫的产品。但孔子曾说过:

“如果一个创始人在加密领域构建了一个很酷的产品,但没有人使用它,那算不算 GMI?”

想象一下,一个名叫 Jay 的创始人,他有一个名为 CCP 的酷炫加密项目。

如果 Jay 足够幸运找到一些自然产生的用户,他如何确定哪些用户对他的项目和社区最重要?

Jay 可以查看用户的钱包地址,但这可能只是 1,000 个 Sybil 钱包中的一个。

他有 1,000 个真实的、独立的用户,还是只有一个用户在伪造 1,000 个钱包并刷 Discord?

或者,也许一个 Solana 钱包背后的用户实际上是 Ethereum 上的一个大鲸鱼(R.I.P.),准备不久后将资金转移到 Solana。

这确实是一个复杂而棘手的问题,尤其是如果 Jay 考虑空投未来的代币。

Solana ID 同时解决这两个问题

A) 让用户掌握他们数据的钥匙

B) 帮助团队更好地识别高价值用户,以吸引和留住他们

Solana ID 如何做到这一点?

SOLID 金库。

SOLID 金库允许 Sam 这个“SOLID 爱好者”存储他持有的许多分散但高度有价值账户的所有权证明。

想象一下,Sam 在他的 SOLID 金库中存储以下所有权证明:

  • 加密钱包:Solana,Ethereum

  • 他的大型 Coinbase 账户

  • 他拥有 1,000 名粉丝的 Twitter 账户

  • 他在 Jupiter 或 Sanctum 等 Discord 中做出大量高价值贡献的活跃 Discord 个人资料。

对 CCP 的创始人 Jay 来说,这是非常非常有价值的信息。

对 Sam 而言,他现在可以直接从掌握自己数据的控制权中获益。毕竟,只有 Sam 能证明他是那个金库背后的用户。

连接点

现在 Solana ID 已经给了 Sam 拥有自己数据的能力(在链上可证明),他的金库可以根据其中的证明得到一个评分。

看到金库的评分,Jay 能够为 Sam 提供特别折扣,甚至在 CCP 即将到来的空投积分计划中给予积分奖励。

所有这些都是在 Sam 从未透露存储在 SOLID 金库中的敏感信息的情况下实现的。

Sam 很高兴,因为他从拥有自己的数据中受益,而 Jay 也乐于支付丰厚的福利和折扣,吸引 Sam 尝试他的新品。

Solana ID 平台的解锁

虽然我仅仅触及了技术的表面,但我认为在像加密这样高度对抗的环境中(Sybil,机器人),以及那些拥有并出售用户数据的肥胖平台的背景下,身份问题使得 Solana ID 特别有趣。

从高层次来看,Solana ID 可以被视为一个新平台,供:

  • 用户利用数据为自己谋利;

  • 项目团队更好地定位和激励潜在用户;

  • 项目团队更好地理解和奖励他们当前的用户,例如根据行为进行针对性空投(类似于 Sanctum 的个人资料)。

虽然我预期在解决这个问题的过程中会遇到一些波折,但我将在后续的白板中详细阐述 SOLID 金库、底层技术和潜在障碍。

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