Strategy’s Bitcoin Cost Basis In Focus As Price Hovers Around $76K

bitcoinistPublished on 2026-02-01Last updated on 2026-02-01

Abstract

Bitcoin experienced a sharp decline over the weekend, dropping to around $76,000 and testing the average cost basis of MicroStrategy’s substantial holdings of over 712,000 BTC. The price briefly fell below the company’s $76,000 per Bitcoin acquisition level, threatening to push its position into unrealized losses. Despite the volatility, MicroStrategy’s executive chairman Michael Saylor affirmed the company’s long-term commitment to its Bitcoin strategy. Meanwhile, CryptoQuant’s head of research, Julio Moreno, cautioned that current market conditions are not a typical bull market correction and that the bear phase may persist, making it difficult to identify a bottom. At the time of writing, Bitcoin was trading near $78,070, down more than 6% in 24 hours.

In an interesting turn of events over the weekend, Bitcoin saw an abrupt liquidity cascade, with its price tumbling to as low as $76,000. Barely recovered from their weekday losses, BTC investors must be feeling hard done by, as rare weekend volatility sent them further down.

One of these investors would be Michael Saylor, whose firm, Strategy, was briefly underwater following Bitcoin’s latest price decline. The company’s Bitcoin holdings average cost basis of around $76,000 was tested as record-level liquidations rocked the crypto market.

Strategy’s BTC Holdings On The Verge Of Unrealized Losses

Over the past few months, the price of Bitcoin has struggled to stay above critical levels, including the 360-day moving average and the short-term holders (STH) realized price. Interestingly, the premier cryptocurrency added another cost basis level to this growing list during its latest price decline.

Strategy, the largest corporate Bitcoin holder, briefly went into the red after BTC price crashed below its holdings’ cost basis at around $76,000. The company, which currently holds more than 712,000 BTC, has had its struggles in recent months, with its stock price (now at $143) tumbling from local highs of $455.

Source: @JA_Maartun on X

While the Bitcoin price is now about 2.5% above this Strategy’s average cost basis, there is still a real threat to the premier cryptocurrency. In a case where BTC falls and holds below this level, the Bitcoin treasury company would be sitting on a massive unrealized loss, which could lead to further downturn in market confidence.

Over the past years, there have been no indications that Strategy would offload its Bitcoin holdings should they fall into unrealized losses. Interestingly, Strategy’s chairman and founder, Michael Saylor, posted on the X platform in relation to the downturn, saying the firm is “built for the long run.”

However, there might be a much bigger dynamic at play, especially as sustained trading below their average cost basis could invite scrutiny to the company’s Bitcoin accumulation strategy.

Bitcoin Price Bottom Might Take Months To Form

Julio Moreno, CryptoQuant’s head of research, warned investors to stop searching for bottoms after a new leg down. According to the on-chain expert, the latest Bitcoin decline to below $76,000 is not a bull market correction, as the bear phase started as far back as last November.

Moreno wrote in a post on X:

The indicators that help find bottoms in a bull market are of no use currently.

As of this writing, the price of BTC stands at around $78,070, reflecting an over 6% decline in the past 24 hours. According to data from CoinGecko data, the premier cryptocurrency is down by about 12% on the weekly timeframe.

The price of BTC on the daily timeframe | Source: BTCUSDT chart on TradingView

Related Questions

QWhat is MicroStrategy's average cost basis for its Bitcoin holdings, and why was it significant during the recent price decline?

AMicroStrategy's average cost basis for its Bitcoin holdings is around $76,000. This level was significant because Bitcoin's price briefly crashed below it during a period of high volatility, threatening to put the company's massive holdings into an unrealized loss position.

QAccording to the article, what did CryptoQuant's head of research, Julio Moreno, say about the current Bitcoin market phase?

AJulio Moreno stated that the current decline is not a bull market correction but rather a bear phase that started back in November. He warned that the indicators typically used to find market bottoms in a bull market are not useful in the current environment.

QHow did Michael Saylor respond to the recent market downturn on social media?

AMichael Saylor posted on the X platform in response to the downturn, stating that his company, MicroStrategy, is 'built for the long run,' indicating a commitment to holding its Bitcoin investment despite short-term price fluctuations.

QWhat is the potential consequence for MicroStrategy if Bitcoin's price sustains trading below its average cost basis?

AIf Bitcoin's price sustains trading below MicroStrategy's average cost basis of ~$76,000, the company would be sitting on a massive unrealized loss. This could lead to a further loss of market confidence and invite scrutiny of the company's Bitcoin accumulation strategy.

QWhat was the price of Bitcoin and its weekly performance at the time of writing the article?

AAt the time of writing, the price of Bitcoin was around $78,070, reflecting a decline of over 6% in the past 24 hours and a drop of about 12% over the weekly timeframe.

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