Broadridge Brings Crypto Order Routing via Crypto.com Integration

TheNewsCryptoPubblicato 2026-03-10Pubblicato ultima volta 2026-03-10

Introduzione

Broadridge Financial Solutions has integrated Crypto.com into its global NYFIX order routing network, marking NYFIX’s first cryptocurrency integration in Asia. This partnership allows cryptocurrency orders to be routed using the same FIX-based infrastructure trusted in traditional financial markets. The collaboration aims to provide reliable, transparent, and standardized trading procedures for digital assets, combining Broadridge’s market connectivity with Crypto.com’s liquidity and low-latency performance. The integration enables Crypto.com to access Broadridge’s network of over 2,200 financial institutions, supporting its global expansion and offering clients seamless order routing, drop copies, and market data processing via the FIX protocol.

Today, the world’s leading Fintech company, Broadridge Financial Solutions Inc. (NYSE: BR), announced that Crypto.com has been integrated with its NYFIX order routing network globally. This is also NYFIX’s first cryptocurrency integration in Asia. Through this partnership, cryptocurrency orders may pass over the same reliable FIX-based infrastructure that is used in all international financial markets.

“As interest in digital assets continues to accelerate, this relationship reflects Broadridge’s commitment to expanding access to emerging asset classes while maintaining compliance and operational resilience,” said George Rosenberger, Senior Vice President, Broadridge Trading & Connectivity Solutions. “With Crypto.com we are extending NYFIX’s robust connectivity into the digital asset space, enabling our clients to route orders with the same reliability and transparency they expect from all their trading activity.”

By integrating their technological infrastructures, Broadridge and Crypto.com will enable users of Crypto.com to access NYFIX Marketplace. By combining Broadridge’s dependable market access and connection with Crypto.com’s deep liquidity and low-latency performance, this link enables market participants who are already on NYFIX to route cryptocurrency orders to Crypto.com with ease.

“Working with Broadridge allows us to connect with a trusted global network that has long served the world’s leading financial institutions,” said Eric Anziani, President and Chief Operating Officer of Crypto.com. “This collaboration strengthens our ability to serve professional trading firms with robust FIX connectivity solutions and supports our ongoing mission to expand Crypto.com’s presence across key global markets.”

The integration highlights the NYFIX network’s flexibility beyond conventional asset classes and is designed to provide standardized, secure, and interoperable trading procedures. Through the industry-standard FIX protocol, participating clients get uniform order routing, drop copies, and market data processing, reducing operational friction and fragmentation in both conventional and digital markets.

By giving Crypto.com access to Broadridge’s worldwide network of more than 2,200 buy- and sell-side players, this connectivity via NYFIX facilitates the company’s commercial development and opens up new avenues for growth and cross-market cooperation. Through this collaboration, Crypto.com may take use of Broadridge’s worldwide reach and expertise to increase its market access now and investigate other capital markets features on the platform as its company grows.

Founded in 2016, Crypto.com is the industry leader in security, privacy, and regulatory compliance, with millions of users worldwide. Its goal is straightforward: Cryptocurrency in Every WalletTM. Crypto.com is dedicated to using innovation to hasten the adoption of cryptocurrencies. Find out more at https://crypto.com. Broadridge Financial Solutions (NYSE: BR) is a leading worldwide technology company that helps customers and the financial services sector function, innovate, and expand. For customers, it drives operational resilience, improve company performance, and revolutionize investor experiences via investment, governance, and communications.

The average daily trading of more than $15 trillion in stocks, fixed income, and other securities worldwide is supported by its technology and operational systems, which handle and produce over 7 billion communications yearly. With more than 15,000 employees across 21 countries, Broadridge is an S&P 500® Index part and a certified Great Place to Work®.

TagsCrypto.comexchange

Domande pertinenti

QWhat is the main announcement made by Broadridge Financial Solutions in the article?

ABroadridge announced that Crypto.com has been integrated with its NYFIX order routing network globally, marking NYFIX's first cryptocurrency integration in Asia.

QAccording to George Rosenberger, what does this partnership with Crypto.com reflect?

AIt reflects Broadridge's commitment to expanding access to emerging asset classes while maintaining compliance and operational resilience.

QHow does the integration benefit market participants already on the NYFIX network?

AIt enables them to route cryptocurrency orders to Crypto.com with ease, leveraging Broadridge's dependable market access and Crypto.com's liquidity and low-latency performance.

QWhat key advantage does the FIX protocol provide to clients in this integration?

AIt provides uniform order routing, drop copies, and market data processing, reducing operational friction and fragmentation in both conventional and digital markets.

QWhat broader commercial opportunity does this connectivity via NYFIX create for Crypto.com?

AIt gives Crypto.com access to Broadridge's global network of over 2,200 buy- and sell-side players, facilitating commercial development and opening new avenues for growth and cross-market cooperation.

Letture associate

The Second Half of Macro Influencer Fu Peng's Career

Fu Peng, a prominent Chinese macroeconomist and former chief economist of Northeast Securities, has joined Hong Kong-based digital asset management firm Bitfire Group (formerly New Huo Group) as its chief economist. This move, announced in April 2026, triggered an 11% surge in Bitfire's stock price. Fu, known for his accessible macroeconomic commentary and large social media following, will focus on integrating digital assets into global asset allocation frameworks, particularly combining FICC (fixed income, currencies, and commodities) with cryptocurrencies for institutional clients. His career includes roles at Lehman Brothers and Solomon International, with significant influence gained through public communication. However, in late 2024, Fu faced temporary social media bans after a controversial private speech at HSBC on China's economic challenges, though he denied regulatory sanctions. He later left Northeast Securities citing health reasons. Bitfire, a licensed virtual asset manager serving high-net-worth clients, seeks to build trust and attract traditional capital through Fu’s expertise and credibility. The partnership represents a strategic shift for both: Fu enters the crypto sector after a traditional finance peak, while Bitfire aims to leverage his macro framework for institutional adoption. Outcomes remain uncertain regarding capital inflows and compatibility within corporate structure.

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The Second Half of Macro Influencer Fu Peng's Career

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