crypto Queen Abrash

06/08 13:02

Corporate interest in XRP is growing – what should

Corporate interest in XRP is growing – what should we expect?

More and more publicly traded companies are turning to XRP as a potential reserve asset, signaling a shift in how institutions perceive the utility of digital assets in managing finances.

According to a new report from crypto analytics firm Messari, 2025 will see a notable increase in corporate strategies involving XRP – not only as a speculative asset, but also as a store of value and liquidity.

Messari attributes this trend to XRP's technical advantages, including low transaction fees and fast settlement, which make it attractive for applications in finance.

Three companies have recently made headlines for exploring or launching XRP-based reserves. Nasdaq-listed VivoPower has committed $121 million to an XRP reserve strategy, while Wellgistics Health has raised $50 million for the same purpose.

Meanwhile, Webus International has filed with the SEC to secure $300 million in debt financing intended to build a strategic XRP reserve.

Interest in the altcoin has been fueled by its inclusion – along with Bitcoin – in recent discussions about reserves surrounding US President Donald Trump. This association has helped XRP rise to the forefront in institutional circles.

Messari suggests that this marks the beginning of a broader trend, as more companies begin to rethink how digital assets like XRP can be integrated into a modern rebalancing strategy.

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