Foreword
As we enter 2025, the cryptocurrency industry has embarked on a new growth cycle. Bitcoin hit new highs, breaking through the $100,000 milestone, driven by multiple stimuli, including the halving in 2024 and Trump's victory in the presidential election. Ethereum's "Cancun-Deneb" upgrade completely activated the Layer2 ecosystem, significantly reducing on-chain transaction fees with improved user experience. The deeper integration of AI and blockchain has promoted the comprehensive innovation of DeFi, NFT and SocialFi, enabling a richer Web3 application scenario. The approval of spot ETFs of Bitcoin and Ethereum have drawn more institutional investors, leading to accelerated integration of traditional finance and the crypto industry. Expecting favorable adjustment of interest rate policy by the Federal Reserve and easing global regulatory environment, the crypto market is ushering in a new golden age.
Against this backdrop, HTX, as the world's leading cryptocurrency trading platform, has not only witnessed, but has also played an important role in, major changes in the industry. In 2024, HTX continued to promote industry development and secure milestone achievements through innovative products, outstanding services and diversified ecosystems. With the support of HTX DAO, the platform's decentralized ecosystem continues to grow steadily. The goal of "The People's Exchange" is becoming increasingly defined, reinforcing its leadership in the industry.
Throughout the year 2024, HTX has delivered fruitful results in terms of user growth, trading volume, product innovation and more. Moreover, it has also made significant progress in security, compliance, ecosystem expansion and brand building. In the previous year, the number of HTX users reached a new high, with an increasingly active global community and more extensive ecosystem cooperation, contributing more value to the industry.
HTX 2024 Overview
I. Platform Data: Multidimensional Explosive Growth
1. User Base
In 2024, HTX saw more than 3 million new users registered for the platform, where there were nearly 80 billion visits on the website and app. By year-end, the exchange had more than 49 million registered users.
2. Trading Volume
HTX's total annual trading volume approached $2.4 trillion, up by 100% over the previous year, where spot trading took up 62% at $1.5 trillion, up by 160%, and futures trading reached $900 billion, rising by 70%. Overall, there was a monthly increase in trading volume on HTX.
3. User Assets
HTX achieved more than $1 billion of net capital inflow in 2024. By year-end, there was a total user asset of $5 billion, a growth of 80% over the beginning of 2024.
4. Market Share
HTX P2P experienced explosive growth, with a 473% surge in mainstream market trades, a 452% increase in volume and a 471% jump in market share. On-chain activity also saw significant growth, with a 40% rise in deposit and withdrawal orders and a 27% increase in volume.
II. Spot Assets: Preempt Early Opportunities to Create Wealth
In 2024, leveraging its market insights, HTX listed 218 high-quality assets across diverse sectors including DeFi, RWA, meme coins, and SunPump, with 171 being initial listings focused on market trends.
Q1: As BTC picked up, HTX's assets team seized opportunities in the meme coin and RWA sectors. With Solana Meme, HTX led the market in launching the representative assets WIF and BOME, which increased 121 times and 56 times respectively. In terms of RWA, HTX took the initiative to launch the high-quality asset ONDO, which has steadily increased 45 times during the year.
Q2: In a sluggish market, HTX's asset team has carefully selected leading assets, including ENA (Ethena) in DeFi, IO (IO.NET) in DePIN, and ZK (ZKsync) in Layer2. As the new stablecoin project of the year, ENA increased by 6 times after its launch on HTX. IO increased by as much as 110% after its launch, becoming a star project in DePIN. ZK, as the most popular project in the Layer2 community, was also launched on HTX in the earliest possible time, with a monthly growth reaching 60%.
Q3: The market stepped toward prosperity as the on-chain business returned. HTX reacted fast in the hotspot segment by fully supporting SunPump coins and community meme coins. The best-performing coin SUNDOG in the SunPump ecosystem grew by 37 times after listing, becoming a key force driving the rise of SunPump. This was followed by the listing of hot cryptos such as SUNCAT and SUNWUKONG, providing more options to users. For the community meme coins, HTX responded to community demand by being the first to launch NEIROCTO. With strong community support, the token grew by an eyecatching 137 times after being listed on HTX.
Q4: BTC broke the $100,000 milestone, thanks to the U.S. presidential election and relevant bullish mood. HTX moved immediately to launch the Crypto Gem Hunt to capture wealth opportunities for users. Popular tokens GOAT (Goatseus Maximus), BAN (Comedian), and ACT (Act I: The AI Prophecy) saw the highest increases of 705.29%, 4,445.45%, and 12,079.49% respectively after their launch, all showing strong growth momentum.
Throughout 2024, HTX continued to optimize its listing strategy, prioritize top-tier assets, focus on community engagement, while listening to user feedback and striving to establish itself as "The People's Exchange," in a view to provide users with ever more high-potential assets and wealth opportunities.
III. Financial Derivatives: Persistent Innovations and Upgrades to Improve User Experience
1. HTX Futures
The Futures product line was one of the major priorities of HTX over the past year. The platform's total futures trading volume in 2024 reached approximately $900 billion, representing a 70% increase compared to 2023. Additionally, the scale of futures trading exhibited a steady month-over-month growth trend, with the Q4 turnover surpassing Q3 by over 50%. By keenly following market trends and hotspots, the platform listed more than 80 new futures trading assets, with 70 of them experiencing a 200%+ growth. As of December 2024, HTX had supported over 160 futures trading assets, providing users with a diverse range of trading options.
HTX Futures also launched multiple new heavyweights in Q4. In November, SmartEarn, the industry's first Earn product on futures assets, was launched, where users would earn a 6% annual percentage yield (APY) on the assets in their Futures account, regardless of whether they are holding a position or not. SmartEarn attracted more than 150,000 users within the first month after its launch, showcasing its popularity among futures traders. In December, Futures Grid was upgraded to provide users with powerful trading tools such as AI creation and copying top strategies with one click.
What's more, HTX completed more than 30 upgrades to its futures services, including TP/SL price protection and real-time position updates. In an effort to improve the user experience, HTX launched 15 enhancements to its Futures Copy Trading product, including the ability for users to follow multiple lead traders and optimize the trader ranking mechanism. As of December 2024, the user base of HTX's Futures Copy Trading has experienced a remarkable growth of over 700% compared to the start of the year.
2. HTX Earn
Last year, HTX Earn completed the comprehensive layout of the three major sections of Simple Earn, Structured Products, and On-chain Earn, providing users with more abundant earning options with industry-leading user experience. By timely tracking hot assets, HTX Earn has gradually created exclusive earning products based on new coins, with differentiated advantages. The number of cryptos and the speed of listing are at the top level in the industry. Considering market changes and tiered interest rates, HTX Earn has always maintained industry competitiveness in terms of returns, with the interest rate of PoS earning products ranking first in the industry.
Currently, HTX Earn covers 166 mainstream cryptos with 2,725 listed projects and serves more than 500,000 users with managed funds of more than $1 billion. Among a rich array of products, Shark Fin singles itself out as a star product, thanks to its favorable interest rate and differentiated edge. In 2024, a total of 63 rounds of Shark Fin subscriptions took place, accumulating an order volume exceeding 500 million USDT. Meanwhile, the birth of the innovative Liquid Restaking also helped users participate in liquidity restaking with a lower threshold, attracting more than 100,000 users.
3. HTX Loan
1) Margin
HTX Margin also upgraded many of its functions to improve user experience and lower investment risk. At present, HTX Margin adopts a more sound underlying financial logic by comprehensively optimizing the position-opening formula. The liquidation function has been upgraded to a parallel mode of internal and external index liquidation and TWAP order placement, thus minimizing users' assets losses during the liquidation process. At the same time, the creation of the Insurance Fund account makes user transactions smoother after small-amount liquidations.
HTX Margin was able to recover transactions within seconds for users in over a thousand small-amount liquidations in 2024. Moreover, the one-on-one contacting mechanism for key accounts has considerably guaranteed the trading activities of professional users.
2) Crypto Loans
In November, HTX launched the Flexible Crypto Loans, allowing for low-rate, flexible borrowing and repayment service. This product adopts a market-based dynamic interest rate system, ensuring a relatively low borrowing cost in the entire industry through low interest rates and zero fees. In addition, it supports borrowing and repayment at any time. Market-leading credit level has also been offered for the three major assets of USDT, BTC and ETH to adequately meet the borrowing needs of users.
Thanks to the wide market recognition and participation since the launch of the flexible products, the volume of Crypto Loans as of year-end increased by about 5 times compared to the beginning of the year, with the number of loan holders increasing by about 3 times.
3) OTC Loan
In terms of OTC Loan, HTX continues to optimize the margin cryptos and discount rates. Currently, there are more than 100 margin cryptos available for market makers, with greatly optimized capital utilization. Data shows HTX's OTC Loan scale has increased by more than 3 times throughout 2024.
In 2025, a tiered, volume-based interest-free strategy will be added to OTC Loan to meet the needs of market makers of different sizes.
IV. Product Upgrading: User-Oriented All-Round Improvement
1. Security Enhancement
1) The whole platform was equipped with passkeys and launched a web-end anti-cookie hijacking feature. API supports ED25519 cryptographic signature algorithm.
2) Fireblocks Off Exchange was integrated to decrease counterparty risk.
3) The Proof of Reserves was launched, after which the exchange has disclosed Merkle tree reserve data 26 times in total and has maintained a reserve ratio above 100%.
2. Enhancements of Product Performance and Experience
1) The time needed for starting the HTX app was decreased by 36%.
2) Pages of the community, Earn, K-line and order book were revised into simpler and clearer versions.
3. Product Feature Optimization
1) HTX Futures
● Trading services remain uninterrupted during USDT-margined futures settlements, allowing users to trade continuously for 24 hours a day.
● Users were entitled to adjust their USDT position limits and it became easier to apply for adjustments.
● Futures insurance funds were upgraded, which demonstrated the strength of the platform and safeguarded user rights.
● Copy Trading 3.0 was launched, greatly improving user experience. Further improvements are underway, including the integration of copy trading and futures trading pages, and the development of smart copy trading features.
● The Zero-Cost Futures Position Event was launched, in which eligible users could obtain simulated futures positions. Upon closing these positions, any PnL generated would be immediately credited to their Futures accounts.
2) HTX Earn
● The Dual Investment product was upgraded and the interest rates of Flexible Earn products became market-oriented. Earn products and margin trading were linked with each other. SmartEarn and VIP flexible products were launched.
3) Others
● Basic functions such as search and order modification in iceberg orders and margin trading pairs were supplemented.
● API trading functions were upgraded, adding WS API for futures/spot/margin trading, thus facilitating API users' trading.
● HTX Telegram Mini App was launched to provide users with a more convenient P2P trading experience.
V. Platform Events: Three Kinds of Rewarding Events
1. Asset Events
HTX's assets events in 2024 centered on "upgrading and innovation", upgrading both their gameplay and prize pools to refresh their offerings.
1) A Series of Prime Events: 48 PrimePool and 3 PrimeVote were launched over the year, releasing approximately 4.3 million USDT rewards in total to users (calculated at the price on the last day of the event). From the 17th PrimePool, users needed to stake $HTX to participate in the event, which effectively empowered $HTX by remarkably increasing users holding $HTX and the amount held.
2) Brand-New Launchpool: From December, PrimePool was upgraded to Launchpool, by which Earn and Launchpool were linked with each other. Therefore, users could use one investment to earn dual rewards, i.e. Launchpool airdrops and returns through subscribing to the $HTX Flexible Earn product. Launchpool also supported "Multiple Staking Rewards", which means users could get airdrop rewards from all existing projects in the mining pool by investing with $HTX. The number of participants surged to 150,000 and $HTX Flexible assets increased by over 40%.
2. Farming Events
In 2024, HTX launched four major mining-related products, including "Trade to Earn", "Earn with Pending Orders", "Borrow & Earn" and "Liquid Restaking".
1) Trade to Earn
The Trade to Earn event is a benefit for all trading users at the HTX exchange. Upon successful registration for this event, participants can earn $HTX as rewards by trading designated cryptocurrencies. In 2024, HTX held 10 Trade to Earn events that drew in over 45,000 participants and distributed over $10 million in rewards.
2) Earn with Pending Orders
"Earn with Pending Orders" is a limited-time event introduced by HTX, where users can earn $HTX rewards by providing liquidity. During the event, the platform will take random snapshots of pending orders for BTC/USDT and ETH/USDT spot trading pairs, as well as BTC/USDT and ETH/USDT perpetual futures trading pairs, every minute. The platform will then check if the prices of users' pending orders fall within the effective range of the execution price at the time of snapshot. Rewards will be calculated based on the amount of pending orders each user has placed. This event equips users with effective risk management tools. By strategically placing orders and adjusting fund distribution, users can better manage risk and improve overall returns amidst market volatility. In 2024, HTX held 6 Earn with Pending Orders events, with the total participants at over 41,000 and the rewards distributed at over $2 million.
3) Borrow & Earn
Launched in November 2024, "Borrow & Earn" centers on USDT flexible loans. This feature empowers users to effortlessly share in the platform's growth through regular borrowing, eliminating the need for complex operations. By December 31, HTX had held 3 successful "Borrow & Earn" events, with the total participants exceeding 5,000 and the $HTX rewards distributed by the platform worth up to 70,000 USDT.
4) Liquid Restaking/SmartEarn
As Restaking went viral in 2024, HTX launched its exclusive CEX-based airdrop event, "Liquid Restaking". It allows users to effortlessly enjoy popular on-chain airdrops for free, with no entry barriers. By the end of December, the total number of participants had exceeded 100,000, with assets in excess of $300 million.
Liquid Restaking has been upgraded to SmartEarn, becoming an Earn product. It enables users to earn a 6% annual percentage yield (APY) on the assets in their USDT-margined Futures account, regardless of whether they are holding a position or not. There are no entry requirements and no lock-up periods.
3. Multi-theme Platform Events
In 2024, HTX held a series of platform events, including BTC Pizza Day Carnival Party, Win Big Amid Dragon Boat Festival, Double 11 Spree, 11th Anniversary Celebration and Festive Season Party, attracting a growing number of participants.
In the Pizza Day events, HTX offered rewards worth a million dollars, resulting in an increase in the average daily number of traders by approximately 20%, the average daily trading volume by approximately 50%, and the average daily trading volume per user by approximately 25% compared to those prior to the events.
In its 11th Anniversary Celebration, HTX offered 334,832 users with rewards worth over 10 million USDT in total. Among the 11th anniversary events, the Summer Carnival Party attracted over 310,000 participants, generating a total futures trading volume of $10.242 billion and a spot trading volume of $1.54 billion. The rewards distributed during this event were over 940,000 USDT. In addition, around 20,000 dormant users returned to HTX through the events exclusive to them.
VI. Security and Compliance: Adherence to Security Bottom Line and Adaptation to Global Compliant Operating Patterns
1. Security Summary
In 2024, HTX's security system gained trust with its excellent performance:
● In terms of transaction security, HTX intercepted 98 fund transfers to scam addresses over the year, preventing user losses of over 1.37 million USDT. It also assisted in freezing 7.83 million USDT in external stolen funds.
● As for account security, HTX sent security alerts over 2.7 million times and combated 130 phishing sites.
● Regarding asset security, HTX added 71,089 new blacklisted addresses and intercepted deposits from the blacklisted addresses, with the involved funds amounting to 5.71 million USDT.
HTX released its Merkle Tree Proof of Reserves for 12 consecutive months, maintaining a reserve ratio above 100% over the year. In the middle of the year, HTX made a major version upgrade to its Proof of Reserves (PoR), increasing reserve assets from 5 to 8, which were BTC, ETH, TRX, USDT, HTX, XRP, DOGE and SOL. In addition, HTX also adopted data metrics from third-party custody platforms to further enhance data transparency.
To inform users in detail of the theory, realization and verification of the PoR, the platform specially upgraded the dedicated page to introduce in detail to users what PoR is, why it is critical to maintain reserve ratio at or above 100% and HTX’s efforts to increase asset transparency.
2. License Compliance
In 2024, HTX further expanded its presence in the European market. While continuing to operate in compliance with applicable laws, its affiliated companies were actively applying for European MiCA licenses to embrace regulations and expand international business.
HTX has made significant progress in the Middle East and is applying for a Full Market Product (FMP) from Dubai's Virtual Assets Regulatory Authority (VARA). This license is a representative virtual asset license of great value in the Middle East region, which, once obtained, will enable the company to offer fiat currency and stablecoin transactions and virtual asset consulting services. Huobi Investment has obtained the initial approval from VARA.
Moreover, HTX is actively pursuing applications for custody, brokerage and exchange-related licenses in Bahrain, which are currently progressing well.
In terms of anti-money laundering, HTX continues to cooperate with world renowned on-chain monitoring databases to safeguard user assets and guarantee compliant operation. Assisted by the databases, HTX can keep real-time monitoring and intercept transactions involving blacklisted addresses and high anti-money laundering risk, preventing compliance risks comprehensively. Meanwhile, strictly complying with regulatory requirements, HTX has built an integrated system for compliance and anti-money laundering, of which the modules include customer identification, automated transaction monitoring and account management, to build a secure and compliant trading environment for users.
VII. Operations Overview: Enhancement of Community Culture and Customer Service
1. Growth
In 2024, HTX actively launched a number of events on social media and within the platform to strengthen connections with its users. To date, the number of followers of HTX's official social media and communities is over 2.55 million, and its Chinese-speaking crypto community engagement ranks No.1 in the industry. The traffic gained on X Spaces leads the industry, with the maximum live listeners in a single session reaching 20,118. The number of community members is over 700,000, increasing by 41.6% year-on-year and ranking among the top three in the industry. As for events on social media and communities, HTX designed 174 events in total over the year, where the trading volume reached 69.9 million USDT and the deposits were over 1.9 million USDT.
Meanwhile, the HTX Community showed unique vitality with soaring popularity. The total number of posts in 2024 was 3.48 million and the total number of interactions was 11.11 million. HTX launched more than 100 events for users and 90 hot topics, with the highest number of participants in a single event exceeding 74,000. Moreover, there were over 500 active analysts sharing their experience every day on the HTX Community, working together to build a platform for excellent creators.
In addition, HTX Learn launched 52 Learn & Earn events over the year, attracting 468,000 participants and distributing rewards worth 249,000 USDT. These events made a significant contribution to educating crypto users.
2. Service Experience
The platform always puts users first and attaches great importance to user experience. In 2024, HTX's customer service team resolved 796,073 user issues (via tickets and chats) for approximately 367,000 users, achieving an over 80% satisfaction rate for issue handling. In 2025, HTX will continue to improve its efficiency of responding to users by optimizing the service entry and promoting the collaboration between intelligent assistants and human service. Users will enjoy "considerate guidance before service, proficiency and efficiency during service and continuous care after service" and foster the upgrading of user experience through multiple feedback channels.
VIII. Ecosystem Building: Exploration of New Patterns of Decentralized Governance to Promote Joint Development for Global Crypto Industry
1. HTX DAO
HTX DAO founded in 2024 blazes a new path for decentralized governance and will gradually realize the vision of the "People's Exchange".
To date, the first HTX DAO People Committee has completed its term, and the next Committee has taken office through the "Recruiting Program". Over the past year, community members actively participated in HTX DAO, casting over 350,000 votes. Based on the governance proposals passed by HTX DAO, HTX introduced new models such as "Multiple Staking Rewards" to enhance the value of $HTX. These models further strengthened the competitiveness of the $HTX token, and provided a new idea for the long-term DAO governance in the exchange ecosystem. Data shows that thanks to mechanisms such as Liquidity Pledge and Token Burns, the total number of users holding $HTX on the HTX exchange reached over 720,000. Moreover, the amount held by large holders increased by 268%, with the number of large holders possessing over 100,000 USDT experiencing a 110% increase.
To promote its innovative governance ideas, HTX DAO held 18 offline meetups covering 30 cities in 8 countries. These events garnered 300 million exposures, leading to an increase of over 3,600 new community members, with a conversion rate of over 10%. HTX DAO also cooperated with 35 external communities to successfully carry out 105 ecosystem cooperative projects and held 51 AMA sessions, which greatly enhanced its visibility and promoted consensus between different communities as well.
2. HTX Ventures
In 2024, HTX Ventures, the global investment arm of HTX, invested in 28 VCs and leading projects that are shaping the new frontier of crypto technology innovation. These investments covered diverse fields such as DeFi, BTCFi, ZK-rollups, modular infrastructure, Layer 1 and Layer 2 solutions, AI, SocialFi, GameFi and more. By investing in BTCFi projects such as Babylon, BounceBit, Nexio and Corn, HTX Ventures offered greater support to the development of the Bitcoin ecosystem. In the field of infrastructure, HTX Ventures focused on sub-sectors related to interoperability and modularization and invested in emerging blockchain networks such as Berachain, Monad, Avail, Sophon and Camp Network, while its investment in Vanilla Finance and BSX reflected its cross-chain strategy in the DeFi ecosystem.
Moreover, HTX Ventures also provided all-round support for its portfolio companies to lay a solid foundation for their development, including resources, marketing, operations consulting, listing consulting, financing, technology and liquidity. At present, it has achieved strategic cooperation with leading VC firms, including Bankless and Figment, to jointly promote the sound development of the crypto industry.
In 2024, HTX Ventures participated in several summits around the world, including ETH Denver, ECC, TOKEN2049, Consensus, Korea Blockchain Week and Hong Kong Hack Summit. At the summits, it aimed to communicate in depth and grow together with top VC firms and partners in the ecosystem, and to discover quality projects to promote the sustainable development of the ecosystem.
Last year, HTX Ventures released over 13 research reports to share its insights into the industry from the perspective of an experienced builder. The hot fields involved in the reports included technical competition in the Ethereum ecosystem, Layer 2, liquid restaking, Dencun upgrading, Pectra upgrading, DePIN, AI+Crypto, BTCFi, meme coins, stablecoin, RWA and the impact of U.S. election on the blockchain.
IX. Brand Events: Promotion of Brand Image to Facilitate Global Reach
1. The HTX DAO 2024 and People's Exchange Launch Ceremony
On February 2, 2024, the HTX DAO 2024 and People's Exchange launch ceremony took place in Singapore. The event marked the beginning of the HTX exchange's journey on decentralization and signaled the People's Exchange as its core ethos. At the event, Justin Sun, a core supporter of HTX DAO and Global Advisor of HTX, delivered a keynote speech. He also shared his vision for HTX DAO and the exchange, along with the HTX DAO Governance Committee, ecosystem participants and media outlets. He stated that HTX has gone through a decade as a centralized entity and hopes to accomplish its transformation to decentralization over the next decade, reaching long-term stability with a mechanism of complete democracy and transparency as a true People's Exchange.
2. TRON DAO x HTX DAO: Hong Kong Meetup
On April 9, the "TRON DAO x HTX DAO: Hong Kong Meetup 2024" event, hosted by TRON DAO and co-organized by HTX DAO, took place in Hong Kong with great success. Global Advisor of HTX Justin Sun took center stage via a video, outlining the exciting developments within the TRON DAO ecosystem and HTX DAO's commitment to decentralization. He emphasized the mission: leveraging blockchain technology to build a borderless financial system, empowering billions of unbanked individuals worldwide. He also stressed the need for a cultural shift within the crypto industry, advocating for a strong foundation of communities built on transparency, fairness and user autonomy. This community-centric approach, he believes, will be the true driving force for the future of TRON DAO and HTX DAO – a future where people, communities and users are seamlessly integrated.
3. HTX's 11th Anniversary & TOKEN2049 Afterparty
The TOKEN2049 Summit coincided with HTX's 11th anniversary celebrations. Therefore, HTX DAO and TRON DAO jointly organized the TOKEN2049 Afterparty where over 1,100 experienced professionals from numerous well-known projects, investment institutions, crypto KOLs and media outlets celebrated HTX's 11th anniversary.
The 11th anniversary, themed "From Trials to Triumph," was a tribute to the platform’s resilience and commitment to serving its users and driving industry growth. At the live launch ceremony of the 11th anniversary event held by HTX, Justin Sun put forward the new goal of HTX: to be a builder of the industry over a longer time span and become a century-old platform in the crypto industry.
4. Frequently Leaving a Strong Impression at Global Crypto Summits
In 2024, HTX frequently left a strong impression at top crypto summits worldwide, holding 19 brand events and receiving 4 industrial awards. The summits it attended ranged from HTX Dubai Whale Night to Crypto Summit 2024, and it also sponsored GM Vietnam, Istanbul Blockchain Week, Blockchain Life 2024 and Bitcoin MENA. HTX's participation in these summits underscores its focus on the global cryptocurrency market and signals its commitment to deepening its global strategy. Meanwhile, by collaborating with global crypto entrepreneurs and communities, the exchange aims to accelerate the widespread adoption of cryptocurrencies.
It is worth mentioning that the host of Crypto Summit 2024 revealed at the opening ceremony that HTX holds an 11% market share, ranking third in the CIS region. Moreover, at Blockchain Life 2024, Global Advisor of HTX Justin Sun was awarded "Crypto Entrepreneur of the Year" for his great achievement and innovation capability in the field of blockchain.
Outlook for 2025
Over the past year, the integration between the crypto market and the traditional financial market has accelerated, the regulatory environment has shown a trend of relaxation and blockchain technology has made continuous progress. In December, 2024, Bitcoin price reached a historical level of over $100,000, exciting investors all over the world and strongly driving a new round of bull market. This also promoted the maturity of the crypto industry, pushing it toward the mainstream. 2025 is poised to be a pivotal year for the crypto industry. It is anticipated to witness accelerated growth, continuous technological advancements and increased adoption of innovations, presenting unprecedented opportunities for all industry participants.
As one of the most determined builders in the crypto industry, HTX will continue its development strategy of "Global Expansion, Thriving Ecosystem, Wealth Effect, Security & Compliance" in 2025. It will dedicate itself to improving user experience and will strengthen compliant operations and technological innovation, actively build the ecosystem and strive to diversify its digital asset services for its users. Specifically, HTX will focus on the development of the following aspects:
1. To Continuously Seek Quality Assets and to Highlight Wealth Effect
HTX will continue to leverage its strengths in asset listing, delving deeper into the market and focusing on wealth effect to identify early-stage gems and trending cryptocurrencies. It will also stay rooted in the community to listen to users and reinforce its excellent image as a platform for wealth growth.
In terms of asset listing, the platform will strengthen the following core strategies:
● To keep in tune with the community: the platform will listen in depth to the needs of users from the community, support quality projects recognized by users and oppose conspiracy tokens to build the "People's Exchange".
● To foster the long-term development of the industry: HTX will seek projects with long-term value for the crypto industry and provide them with more resources to co-build the industry.
● To focus on hot sectors and quality assets: HTX will accommodate itself to the industry trend and select hot assets with steady quality to list promptly. Taking the opportunity of the bull market, it will help users maximize their ROI, magnifying the "wealth effect".
In a nutshell, HTX is committed to becoming the first choice for users and creating opportunities for more people by putting users first and continuing to optimize listing strategies while listening to the needs of the community.
2. To Sustain Efforts in Technical Innovation, Product Enrichment and User Experience Improvement
For its business in areas like spot, derivatives and P2P, HTX will further upgrade the products by developing innovative products and iterating existing functions to provide top level experience for users.
In terms of products and services, the planning of HTX includes, but not limited to, the following aspects:
1) App Homepage: HTX is to optimize the whole interactive interface to improve user experience and pave the way for the brand-new version 11.0.
2) Spot Trading: The platform will optimize spot trading experience and launch products such as the unified account and Pre-Market.
3) Futures Trading: HTX will reform the product in an all-round way, including optimizing basic functions of futures trading to simplify ordering processes. Meanwhile, the platform will develop a strategy product matrix including Futures Grid and smart copy trading. More efforts will be made to increase liquidity to ensure a smoother trading experience.
4) HTX Earn: The platform is to implement the "Interest Rate Pricing Engine" of Earn and loan and maximize the platform's revenue in different market conditions. It will shift from attracting idle assets to attracting trading assets, and raise the ceiling of asset balance. It will develop a range of automated financial tools and a matrix of products with richer and more comprehensive functions.
5) Crypto Loans: HTX is to increase the types of collateral assets, into which $HTX may be listed. Joint collaterals will be added to promote product diversity.
6) Crypto On-ramps and Off-ramps: HTX will dedicate itself to building the most professional P2P trading platform and provide its users with the best transaction services.
7) Customer Service: The platform will optimize the entire process of its customer service to improve service experience across multiple dimensions and will further forge its automated and intelligent service. Feedback from users will be collected through multiple channels to enhance the comprehensive service level. The platform will also offer customized services for users to strengthen the emotional bond between users and the brand.
3. To Upgrade Security Measures and to Explore Global Compliance Operations Patterns
In 2024, HTX sustained its record of 0 security incidents over the year. In the new year, HTX will continue to make "security and compliance" a top priority. For the security of the platform, HTX will carry on developing new functions such as HttpOnly, multi-device login and offsite login reminder. In addition, PoR will be optimized in the following aspects:
1) The underlying data storage architecture will be upgraded to support the check and validation of any historical PoR
2) The PoR for blue chip assets will be increased.
3) The amount of assets on third-party custody platforms will be substantially increased.
Regarding compliance, HTX will research regulations for MiCA licenses in European countries in preparation for expanding its compliance business. It will also establish a local license operating system in Dubai after obtaining the license in the region, where it will operate fiat deposit and stablecoin swap services, and put more efforts into customer development and branding in the Middle East.
In 2025, HTX will continue to increase its investment in anti-money laundering and compliance technology and enrich the risk monitoring database to further enhance its monitoring efficiency and safeguard the exchange's compliant operations and user assets. It will provide a compliant trading environment for users around the world by keeping an eye on international regulatory trends and meeting regulatory requirements for compliance and anti-money laundering in more regions.
4. To Drive the Development of Decentralized Governance and Global Crypto Ecosystem
In 2025, HTX DAO will facilitate the maturity of DAO and $HTX from multiple dimensions:
1) It will refine its decentralized governance and foster greater user participation in decision-making processes. HTX DAO plans to introduce a voting mechanism that is more transparent and fairer to ensure that the voice of every user could be heard and adopted in the follow-up proposals.
2) HTX DAO will further cooperate with blockchain projects at home and abroad to explore more ecological cooperation opportunities.
3) It will enhance users' understanding of DeFi, DAO governance and other concepts in the field of blockchain and involve more users in its governance and decision-making processes.
4) It will increase the value of $HTX. By virtue of Earn + Launchpool, Multiple Staking Rewards and flexible subscription/redemption, the platform encourages its users to hold positions and participate in events, attracting more new users for the community.
5) HTX DAO will accelerate its international expansion and develop a globalized community.
HTX Ventures will continue to play to its strengths in investment, incubation and strategic support to collaborate with leading innovative projects and top investment institutions worldwide. We believe that 2025 will be a year of groundbreaking progress for the crypto industry, marked by rapid technological iteration and a surge in the adoption of innovative applications. HTX Ventures will spare no effort to propel the growth of the global blockchain ecosystem, empowering cutting-edge projects to stand out in an increasingly competitive market.
In the report of "HTX Ventures 2024 Year-In-Review", HTX Ventures specified 5 sectors that grew rapidly in 2024, namely, the Bitcoin ecosystem, infrastructure, meme coins, AI and the TON ecosystem. In 2025, HTX Ventures will further delve into the fields it has focused on while seeking and supporting additional application scenarios and quality projects.
5. To Expand the Brand's Global Influence with a Focus on the CIS Region
In 2025, HTX will fully display its brand image from different dimensions by vigorously organizing brand events in its strategic regions worldwide, especially the CIS region, to expose the brand to a wide range and thus drive its global expansion. It will also explore crossover cooperation to make its cooperation concerning Web3 younger and more creative.
2025 will be a key year for HTX to seize emerging industry opportunities. As a well-established digital asset trading platform with rich experience in industry building, and with user needs at its core, HTX is confident to provide satisfactory services for its global users and advance toward its vision of "Achieving Financial Freedom for 8 Billion People on Earth".
About HTX
Founded in 2013, HTX has evolved from a virtual asset exchange into a comprehensive ecosystem of blockchain businesses that span digital asset trading, financial derivatives, research, investments, incubation, and other businesses.
As a world-leading gateway to Web3, HTX harbors global capabilities that enable it to provide users with safe and reliable services. Adhering to the growth strategy of "Global Expansion, Thriving Ecosystem, Wealth Effect, Security & Compliance," HTX is dedicated to providing quality services and values to virtual asset enthusiasts worldwide.
To learn more about HTX, please visit HTX Square or https://www.htx.com/, and follow HTX on X, Telegram, and Discord. For further inquiries, please contact [email protected]
