Zora Launches Solana-Based Attention Markets to Revolutionize Trend Trading

TheNewsCryptoPublicado a 2026-02-18Actualizado a 2026-02-18

Resumen

On February 17, Zora launched "attention markets" on the Solana blockchain, marking a significant shift from its previous Ethereum and Base-based operations. This new product enables users to trade tokens based on internet trends and social media topics, allowing them to buy or sell based on whether they believe a trend will grow or fade. Anyone can create a new market by paying a 1 SOL fee. Initial trading activity was limited, with tokens like bitcoin, cats, and dogs among the first trends. The main token reached a market value of around $70,000. The crypto community had mixed reactions, with some supporting the move to Solana and others questioning the departure from Ethereum. While experts warn of high risk due to low liquidity and potential volatility, supporters see it as an innovative way to measure public interest by blending social media trends with on-chain trading.

On February 17, Zora launched a new product called “attention markets” on the Solana blockchain, and the launch was announced by both Zora and Solana. This move from Zora marked a major shift from NFTs and Ethereum-based tools to Solana, which is known for its faster transactions and lower fees.

What is the attention market?

Attention markets basically allow users to trade based on internet trends. Instead of betting on the financial markets, users can now bet on the topics or memes that they believe will become popular on social media and can buy the token of it. If they think it will fade, then they can sell it. Anyone can create a new market trend by paying a 1 SOL fee. Once they are created, users can trade in the market and close the positions at any time.

Image Source: https://x.com/solana/status/2023799108545503709

Once after the launch, the initial trading activity has been limited. Some of the feisty trending markets included bitcoin, cats, dogs, and attention markets. The main attention market’s token reached the market value of around $70,000 with a trading volume of $200,000 after the launch. Analysts noted that some of the tokens showed sharp gains, and the liquidity remained limited.

Mixed reactions to this Launch

This launch received mixed comments from the crypto community. Some users have supported Zora’s move to Solana, but others questioned the shift from Ethereum and Base, where Zora originally built its ecosystem. Following this launch, Zora’s native token rose more than 5% and is trading near $0.022.

Right now, Zora is entering the competitive market, and experts describe attention markets as high risk when trading volume is low because the low liquidity can lead to sharp price swings and volatility. However, supporters believe this model could be a new way to measure the public interest. This move from Zora aims to blend the social media interest with in-chain trading.

Highlighted Crypto News:

‌World Liberty Financial (WLFI) Posts 18% Surge: Are Buyers Taking the Driver’s Seat?

Preguntas relacionadas

QWhat is the main purpose of Zora's newly launched 'attention markets' on Solana?

AAttention markets allow users to trade based on internet trends, enabling them to buy tokens representing topics or memes they believe will gain popularity on social media or sell them if they think they will fade.

QWhy did Zora's move to launch on Solana attract mixed reactions from the crypto community?

ASome users supported the shift to Solana for its faster transactions and lower fees, while others questioned Zora's departure from Ethereum and Base, where it originally built its ecosystem.

QWhat was the initial trading activity and market performance like for attention markets after launch?

AInitial trading activity was limited. The main attention market's token reached a market value of around $70,000 with a trading volume of $200,000, with some tokens showing sharp gains but liquidity remained low.

QWhat is the risk associated with trading on these attention markets according to experts?

AExperts describe attention markets as high risk when trading volume is low because the low liquidity can lead to sharp price swings and high volatility.

QHow can a user create a new market trend on Zora's attention markets platform?

AAnyone can create a new market trend by paying a fee of 1 SOL.

Lecturas Relacionadas

Quantum Computers Haven't Arrived Yet, but Satoshi's 1.1 Million Bitcoin Pose the First Problem

A zero-knowledge proof tool can help modern Bitcoin wallets migrate assets before quantum attacks in milliseconds. However, approximately 1.1 million bitcoins mined by Satoshi Nakamoto before 2012 are fundamentally unprotected by such solutions, as they reside in older P2PK addresses lacking the hierarchical structure required for this cryptographic rescue. This exposes a critical divide: post-2012 HD wallets can potentially "upgrade" signatures using tools like Project Eleven's, while early coins are cryptographically isolated. The community faces a political, not technical, dilemma with four contentious options: 1) Let quantum attackers seize the coins, risking market instability; 2) Hard fork to freeze vulnerable addresses, seen as violating property rights; 3) Implement extreme spending limits to slow any attack; 4) Redistribute "orphaned" coins, breaking immutability. Each solution threatens a core Bitcoin tenet. The market is already pricing in this governance risk, as evidenced by institutional divestment citing uncertainty. The true crisis isn't the arrival of quantum computing, but the community's inability to reconcile its foundational principles with an existential technological shift.

marsbitHace 7 min(s)

Quantum Computers Haven't Arrived Yet, but Satoshi's 1.1 Million Bitcoin Pose the First Problem

marsbitHace 7 min(s)

Where Will the Next Bull Market's Main Battlefield Be? The Answer Lies in These Two Types of Assets

Matt Hougan, Bitwise's CIO, identifies the fusion of traditional finance and on-chain finance as the core driver for the next crypto bull market. He expects this cycle, propelled by real-world utility and global finance adoption, to be the largest yet, centered on stablecoins, asset tokenization, 24/7 trading, instant settlement, and institutional DeFi growth. The article outlines two primary investment approaches tied to this trend. The first focuses on native crypto applications with strong revenues and sustainable tokenomics, exemplified by Hyperliquid (HYPE). Its Layer-1 chain is gaining significant trading volume from traditional assets like oil and equities. Its model of using 99% of revenues for token buybacks is a key strength. The second approach targets established traditional firms building at scale on crypto rails, like Robinhood. The launch of its Robinhood Chain, enabling global trading of tokenized stocks and DeFi activities, represents a major move towards this fusion. The author also notes other serious contenders like Coinbase, Figure, BlackRock, and JPMorgan. Ultimately, the thesis is that the most profound success will come when blockchain technology seamlessly integrates into finance, becoming invisible to end-users. Investors are advised to position ahead of this convergence.

Foresight NewsHace 11 min(s)

Where Will the Next Bull Market's Main Battlefield Be? The Answer Lies in These Two Types of Assets

Foresight NewsHace 11 min(s)

The Clarity Act's Journey Through Congress: The Thorny Path of Bipartisan Compromise in the U.S.

The U.S. Congress is struggling to advance the crypto market structure bill known as the Clarity Act, with bipartisan compromise proving difficult. Key hurdles include unresolved disputes over "yield" products and, more critically, the inclusion of strong ethics provisions for elected officials—a non-negotiable demand for many Democrats. While a compromise on yield was reached in May, securing only limited Democratic support in committee, the separate Senate Agriculture Committee version later passed with no Democratic votes due to the ethics impasse. As Republicans push for a full Senate vote in July, demands for ethics rules have expanded, and other contentious issues like developer protections and concerns from law enforcement and large banks further complicate negotiations. Despite consensus on the need for legislation, the path forward is unclear. Recent discussions between senators and White House officials aim to find acceptable ethics language. Some lawmakers question whether a compromise text can garner enough bipartisan support, with one Democrat stating the current proposal lacks the strong ethics provisions required for their vote. Potential short-term goals for the crypto community include symbolic Senate action before the August recess, a longer-term aim for passage by 2026, or establishing a detailed framework that addresses ethics and other compromises. The process remains arduous, relying on the traditional, vote-by-vote effort to build bipartisan support.

marsbitHace 18 min(s)

The Clarity Act's Journey Through Congress: The Thorny Path of Bipartisan Compromise in the U.S.

marsbitHace 18 min(s)

Are Kalshi and Polymarket Founders at Odds? This Business Rivalry Is More Brutal Than You Think

"The Rivalry Between Kalshi and Polymarket Founders Turns Bitter and Litigious" The intense feud between Tarek Mansour, CEO of Kalshi, and Shayne Coplan, founder of Polymarket, has escalated far beyond typical business competition into personal animosity and regulatory battles. Both lead billion-dollar prediction market platforms, but their approaches differ sharply. Kalshi positions itself as the compliant operator, securing U.S. regulatory approval before launching. In contrast, Polymarket initially operated offshore, allowing U.S. users to access its platform via VPN, which drew regulatory scrutiny. The conflict reached a peak in November 2024 when FBI agents raided Coplan's New York apartment. While Coplan publicly blamed political motives, his team privately suspected Kalshi was involved. According to sources, Kalshi's lawyers had previously reported Polymarket's operations to federal prosecutors, highlighting its accessibility to U.S. users despite a ban. This incident fueled mutual accusations and underhanded tactics, including social media smear campaigns and attempts to sabotage each other's major business deals. Their rivalry also played out in Washington, influencing regulatory debates. Kalshi actively lobbied against Polymarket's practices, framing them as illegal and unethical. Polymarket, after facing a CFTC fine and investigation, later acquired a licensed U.S. firm to launch a domestic app, regaining a foothold. Despite the hostility, both companies have seen massive growth, with combined trading volumes soaring. However, increased regulatory scrutiny, particularly around insider trading on Polymarket's platform, continues to pose challenges. The founders' deep-seated mutual disdain ensures their battle for market dominance remains as much a personal vendetta as a commercial one.

marsbitHace 27 min(s)

Are Kalshi and Polymarket Founders at Odds? This Business Rivalry Is More Brutal Than You Think

marsbitHace 27 min(s)

In Order to Buy Investigational Weight-Loss Drugs, a Group of Americans Learn to Use Bitcoin Payments

To purchase the experimental weight-loss drug retatrutide, Americans like Zach are turning to Bitcoin despite initial skepticism. Retatrutide, an unapproved triple-agonist from Eli Lilly, offers significant weight loss but is inaccessible through U.S. channels. Buying from domestic resellers costs around $3,600 annually, whereas Zach found a Chinese seller offering a year’s supply for $240—with Bitcoin as the only payment option. This price disparity led him to learn cryptocurrency for the transaction. Online sellers of such “research chemicals” or peptides often use Bitcoin because traditional payment systems avoid the regulatory and legal risks. Chainalysis data shows crypto payments to grey-market peptide sellers reached $32 million in Q1 2026, suggesting an annualized volume exceeding $100 million, though this remains a fraction of the estimated $1-3 billion black market. The trend intersects with communities like DeSciNYC, where events on peptides draw crowds interested in biohacking and longevity, indicating shared interests between crypto and wellness circles. However, potential FDA moves to legalize certain peptides could shift demand away from the black market and reduce the need for crypto payments.

marsbitHace 29 min(s)

In Order to Buy Investigational Weight-Loss Drugs, a Group of Americans Learn to Use Bitcoin Payments

marsbitHace 29 min(s)

Trading

Spot